Upa Upa Tahiti makes its debut in the land of the long white cloud, a country that the young Tahitian ukulele brand is particularly fond of for several reasons explained in this article.
Upa Upa Tahiti ukuleles arrive in New Zealand!
Upa Upa Tahiti is pleased to announce its development in New Zealand in partnership with Cocozen, its exclusive representative.
New Zealand is the first international market developed by Upa Upa Tahiti. For the young Polynesian brand, the choice of New Zealand, country of the All Blacks and Kiwis was obvious because of its cultural proximity.
Indeed, the links are strong and deep between French Polynesia and New Zealand because they are both part of the Polynesian triangle and as such share the same origins and are part of the great Maori family, a people of adventurers and navigators who conquered Polynesia. The languages of the Tahitians and the Maoris of New Zealand are also very close from a linguistic point of view. André, the founder of Upa Upa Tahiti explains why the choice of New Zealand as the first export market:
“The choice of New Zealand was obvious in several respects in the definition of our first export market. For a cultural reason first of all because New Zealand and French Polynesia have a common history in view of their Polynesian heritage. New Zealand is also the closest developed country to French Polynesia which is only 5 hours away by plane, so it is easy to regularly travel to Auckland for business or tourism. NZ is also a destination that I particularly like because the kiwis are lovely people with a dynamic and attractive culture. And finally, it is also our favorite destination for family vacations and fishing trips. We love having a good time in the Northland region, especially in Kerikeri in the Bay of Islands where our friends live. »
The launch of Upa Upa Tahiti in Aotearoa, the land of the long white cloud is the realization of a long process of reflection, construction of an offer adapted to the tastes of New Zealanders and the beginning of the development of the brand in international. In the future, the brand will offer new models for the New Zealand market and will meet the needs and expectations of New Zealand musicians.
First music store opened in Kerikeri in Northland
Its first market opened internationally, in the Pacific region, Upa Upa Tahiti, a brand with a claimed Tahitian identity, is now present in the independent music store "The Sound Lounge" in Kerikeri, north of Auckland, in New Zealand !
From now on, you can find 4 models that the Tahitian brand offers at the "The Sound Lounge" store: the Soprano Fakarava, the Soprano Nuku-Hiva, the Concert Rurutu and the Concert Raivavae ukulele, our new arrival! Raivavae is a magnificent concert ukulele in Koa, enough to celebrate during the next holidays! The video of the ukuleles in the shop is available here.
And for those who live in French Polynesia, we reassure you we have not forgotten you! All our new products will soon be online or directly at Natural Shop Tahiti, commercial district in Papeete. Surprises await you!